Why Companies Should Stop Chasing New AI Tools
- Oct 8, 2026
- Isha Taneja
Learn from Stephen Gatchell how corporate strategy, technology, people, data quality, and AI literacy can drive more effective AI adoption.

Learn from Stephen Gatchell how corporate strategy, technology, people, data quality, and AI literacy can drive more effective AI adoption.
In a world where organizations are moving quickly to adopt AI, Stephen Gatchell, Partner and Head of AI Strategy at Ortecha, brings the focus back to people, business strategy, and measurable outcomes. With more than 30 years of experience across technology and data, Stephen has worked inside large and small organizations, on the vendor side, and now in consulting. This broad perspective shapes how he approaches AI, not as a technology-first initiative, but as something that must align with corporate strategy, business needs, and the people affected by change.
In his conversation on The Executive Outlook, Stephen explains why many AI challenges are actually people and organizational challenges. He shares why leaders should focus on fit-for-purpose data, stronger data management foundations, unstructured data, AI and data literacy, and clear use cases instead of chasing new technology. From connecting corporate strategy with technology and people to avoiding change fatigue and focusing on measurable outcomes, Stephen’s approach shows that successful AI adoption depends on clarity, communication, responsible execution, and solving the right business problem first.
Read stephen's full article here.
CEO, Complere Infosystem | Editor-in-Chief of The Executive Outlook | Data Storyteller | Business Strategist
“Decisions that win are built on accurate and timely insight, not on data overload.”
Isha Taneja is the CEO of Complere Infosystem, a leading data engineering and analytics company that helps organizations turn messy data into business-ready insights. As Editor-in-Chief of The Executive Outlook, she curates bold stories and sharp perspectives from leaders shaping the future.
Whether she’s working with clients on digital transformation or sharing authentic leadership stories, Isha’s mission is simple:
Make data-driven decisions easier, faster, and more impactful.